Hell Bent Chili Cook Off

Hell Bent Chili Cook Off was developed as a mock food festival campaign. The over all vibe and feel for this event was to be Rock N' Roll and Motorcycles and I did my best to capture that. For this campaign I had to develop a logo that worked both in color and black and white to be used appropriately in different scenarios. After creating the logo I follow the natural progression of the campaign and developed an admission badge used to gain access to the festival. This admission badge used to gain access to the festival. This admission badge was designed to be displayed on the end of a lanyard in a clear protective pocket. After the admission badge was developed I then moved on to create a poster featuring and advertising the information about the event. After developing the poster I then designed a multi-page booklet that held a schedule, illustrated map, and other important information about the event. As a souvenir from the event I then created a t-shirt to be taken as an attendee after attending the event.